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Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - Lightweight 6061-T6 aluminum frame - Shimano TX-35 7-speed w/Megarange gearing - Shimano Revo twist shifter - Forged alloy crankset w/44t chainring & dual guards - Alloy linear-pull brakes - Double-wall alloy rims - 26x 2.0" semi-slick street tires

Madone SL 7 offers legendary speed, cutting-edge tech, and unbelievable ride quality in a 500 Series OCLV Carbon package that keeps things light and quick for fast rides and races. IsoFlow technology smooths out bumps in the pavement while lowering weight and offering an aerodynamic advantage over your competition, and a wealth of speedy features like our newest Kammtail aero shapes, a wicked fast and smooth Shimano Ultegra Di2 electronic drivetrain, carbon wheels, and invisible hose routing make for a race machine that feels just as fast as it looks. It's right for you if... You want speed, quality, and performance with a carbon frame that turns heads, a premium electronic drivetrain, long-lasting tires that corner fast and grip hard, revolutionary IsoFlow aerodynamics, and an all-out aero road rig that makes every ride feel like your fastest ride ever. The tech you get A 500 Series OCLV Carbon frame with aero Kammtail tube shaping and revolutionary IsoFlow seat tube, invisibly routed cabling, a super fast Shimano Ultegra Di2 12-speed electronic drivetrain, Bontrager RSL Aero OCLV Carbon handlebars, and Bontrager Aeolus Pro 51 tubeless-ready carbon wheels. The final word Madone SL 7 is a premium race-ready speed demon that's itching to take you on your fastest road rides and carry you to the podium on every race. It belongs at the front of the group setting the pace and conquering KOMs. Why you'll love it - A full OCLV Carbon frame paired with a wicked fast Shimano Ultegra Di2 drivetrain provides an ultra-premium ride - IsoFlow technology helps the seatmast and saddle flex for a more comfortable ride while also improving frame aerodynamics and shaving weight - Flared Bontrager RSL Aero Handlebar is comfortable in the drops, improves aerodynamics, and looks super sleek - Deep Bontrager Aeolus Pro 51 OCLV Carbon wheels cut through the wind and lighten your ride - A Shimano Ultegra Di2 electronic drivetrain offers noticeably smoother and faster shifting

Marlin+ 8 is an electric mountain bike that's ready to up your game on the trail. Its Bosch Active Line Plus motor gives you just the boost you need for getting up steep climbs and riding farther, and doesn't break the bank, and a 120mm suspension fork keeps handling smooth through the rough stuff. Upgraded components, like wide tubeless-ready wheels and tires and a 12-speed Shimano drivetrain make this a trail-savvy ride that's ready to go anywhere. It's right for you if... A boost of power is just what you're after, but you don't drain the bank account. You want plenty of gears for riding all kinds of trails, and the flat protection offered by wide 2.6in tubeless-ready wheels and tires. The tech you get An Alpha Platinum Aluminum frame with real mountain bike geometry and an air-sprung 120mm fork. A reliable Bosch Active Line Plus 50Nm drive system capable of assisting you to speeds of 20mph/25kph. A compact Purion 200 remote with built in display and 400Wh Powertube battery. You get 12-speed Shimano Deore shifting, hydraulic disc brakes, and wide, 2.6in tubeless ready wheels that boost grip and help prevent flats. The final word Marlin+ is the go-to for riders looking to dip their toes into the electric mountain bike world. Its trail-savvy frame gives you confident control, and Bosch Active Line Plus motor offers enough power to take the burn out of long climbs. Why you'll love it - Its AUTO mode adaptive motor support recognizes speed reductions and adjusts assistance automatically - The 120mm suspension keeps your ride feeling smooth through bumps, roots, and rough stuff - Marlin+ is easy to use with simple controls and intuitive support, so you can focus on the ride ahead, not complicated remotes - Trail-savvy geometry keeps handling easy and confident from singletrack to city streets - Tons of rack and fender mounts let you customize your ride for the trail or taking on daily commutes

FX Sport 5 is a carbon fiber fitness bike for riders who want the speed of a lightweight road bike with the comfort and control of a flat handlebar. It has an upgraded high-quality drivetrain, hydraulic disc brakes, and tubeless-ready rims making it perfect for everything from solo workouts to speedy group rides. - All the performance of an advanced carbon road bike, with the comfort and control that comes from a flat handlebar - The 1x drivetrain delivers a wide range of gearing with the simplicity of a single shifter - On your left, roadie! This fitness bike is more than capable of taking on speedy group road rides - It's easy to accessorize with fenders, lights, and more!

The Soloist. It's a name from deep in our history, but immediately familiar to anyone with bike racing memories extending back to the early-2000s. It was the weapon of choice for top World Tour contenders on CSC and the Cervelo Test Team, and we're bringing it back for a new generation. The new Soloist is designed for the week-in, week-out rider and racer who can only justify one high-performance bike. It balances lightweight and aerodynamic advantages to deliver a bike that really is 'just right'. Soloist comes in a hair lighter than S5, but significantly more aerodynamic than R5, and borrows the threaded bottom bracket standard you find on the R5-CX. It's a race bike that can accommodate mechanical and electronic shifting, can hammer out the training miles in all weather, and yet still has the chops to leap off the front at that decisive moment. That's the Soloist. FAST LIKE S5, LIGHT LIKE R5 Soloist sits right between S5 and R5 on the performance scale, while having a price tag that's less World Tour, more Road Trip. It's about 250g heavier than R5, and 250g lighter than S5. It's 190g slower than S5, but 126g faster than R5. You get the idea. It's the 'just-right' answer for the rider trying to find a smart, intentional compromise. LOOKS LIKE A RACE BIKE, RIDES LIKE A RACE BIKE We took the handling geometry for the Soloist directly from R5. The R5 is beloved by pros and amateurs alike for its poise, stability, and precision when that killer climb turns into an even more killer descent. Soloist benefits from our decades of race bike geometry development, and comes out of the gate ready to go. HIDDEN FROM THE WIND, NO BLEED NECESSARY The cable routing is inside the frame for aerodynamics, but doesn't go through the stem. We developed our own system that threads the cables under the stem, but through the bearing cap. Whether your position changes or you loan the bike to a friend who uses a different stem length, you won't need to bleed the brakes to swap the stem. CLEARANCE TO BUZZ THE TOWER The Soloist fits tires up to 34mm (measured), and wheels wide enough to support them. BBRIGHT-47 The BBRighT-47 bottom bracket, which first appeared on the R5-CX, is ideal for those who log big miles but don't have a pro wrench checking the bike over every day. It makes BB swaps a breeze (convenient if you're burning through hand-me-down components) and extends the life of the frame.

Emonda SL 6 Disc Pro is the first carbon road bike in the lineup that gives you lightweight carbon wheels to match your lightweight frame. Aero tube shaping, disc brakes, and a high-performance drivetrain make it a great option for roadies who value great handling and lots of speed. It's right for you if... You're looking for every performance advantage on fast group rides and races, and you'd rather get the whole package now than make an upgrade to carbon wheels down the line. You also want the free speed of an aerodynamic frame. The tech you get A lightweight and aerodynamic 500 Series OCLV Carbon frame and fork, Bontrager Aeolus Elite 35 carbon wheels, a full Shimano Ultegra 11-speed drivetrain, and powerful Ultegra flat-mount disc brakes. The final word The best thing about this bike is that it pairs a super fast aero frame and high-end drivetrain with really nice carbon wheels. This upgrade makes it a worthy choice for any ride, from sprints on your local roads to pro stage races to hill climbing competitions. Why you'll love it - Lightweight parts to match the lightweight frame: with Emonda SL 6 Disc Pro, there's nothing left to upgrade - Aerodynamic tube shaping makes this our fastest Emonda SL platform ever—on flats and climbs alike - Hydraulic disc brakes give you stopping power and control in any weather, on any road - Like every Emonda, it's built to be the lightest and fastest in its class and it’s backed by our lifetime warranty - Confidence in carbon: if your Bontrager carbon wheels are damaged within the first two years of ownership, we'll repair or replace them for free

Domane AL 5 is a speedy and versatile road bike that's a perfect starting point for anyone looking to get into road riding. With an Alpha Aluminum frame, clearance for larger tires, a 12-speed Shimano 105 drivetrain, top tube mounts, and an all-day road comfort geometry — the Domane AL 5 is perfect for casual pedaling, group rides, fast commutes, and even venturing beyond paved paths to most gravel roads. Why you'll love it - A totally versatile and smooth ride that's a perfect choice for your first performance road bike - Versatile 40mm tire clearance (as measured) lets you run bigger tires for extra comfort on most gravel roads - Internal cable routing and an integrated cockpit provide premium looks and a clean aesthetic - Rack, fender, and top tube mounts make it easy to carry all the gear you'll need - Powerful disc brakes allow for super-fast stopping power in all conditions It's right for you if… You're looking to venture into the world of road bikes and want one that's comfortable, smooth, and most importantly, won't break the bank. You want to ride primarily on roads but also want a bike that can handle a rail trail or crushed gravel path and versatile gearing that can handle any hill. Days spent pedaling under the sun sound perfect and you need a bike that is comfortable enough to let you ride as long as you see fit. The tech you get A 100 Series Alpha Aluminum frame with advanced tube shaping for high-end looks and ride quality, a Shimano 105 12-speed groupset, powerful disc brakes for all-weather stopping, super durable wheels, integrated frame mounts for carrying additional gear, and 32mm tubeless ready road tires for added cushion, and flared handlebars for extra control and stability. The final word Domane AL 5 is a true road bike and the perfect option if you're just getting into riding. It's comfortable for long days, quick enough to hang with the group, and extremely versatile for when you're ready to venture off-road.

E-Caliber 9.8 GX is a lightweight carbon electric mountain bike that rides—and looks—like a traditional cross country bike. It's built with the same race-worthy tech as Supercaliber, including our exclusive IsoStrut integrated shock, and it has a sleek Fazua drive system that delivers a little boost when you want it most. It's right for you if... You're an avid XC rider, and love the idea of an e-MTB that helps you push your limits without providing too much assistance. It's also great for those who want to get out and ride more, or keep pace with faster friends. The tech you get A lightweight OCLV Mountain Carbon frame with 60mm of travel, a 120mm RockShox SID Select+ fork, and Trek IsoStrut shock. A Fazua Evation motor and 250Wh battery that can assist up to 20 mph when it's on, and gives zero drag when it's off. A SRAM GX Eagle drivetrain, Bontrager Line Elite dropper post, and Kovee Pro 30 carbon wheels with a 108-tooth Rapid Drive rear hub for instant engagement. The final word E-Caliber flies down singletrack like an XC MTB—because it's modeled after Supercaliber! And the Fazua assist is awesome for riders who are looking for just a little advantage that’ll help them do even more of what they love. Why you'll love it - You get a helping hand from the motor on climbs and long rides, but it's a more natural-feeling assist that gives you an overall experience that's closer to riding an analog bike than a typical e-MTB - The drive system, including the motor, is easily removable. Just take it out, pop on the included cover, and you'll have a standard mountain bike that weighs 2.9kg less than before - IsoStrut gives you just enough rear suspension for cross country traction and comfort with less weight and more efficiency - Pivotless seat stays save on weight and actively bend to help soak up trail chatter - Wider Kovee Pro 30 wheels provide better tire support so you can run lower pressure and get more traction